Our Process
Loyalty is the most powerful word in business
The question is how do you measure it and how do you focus your organization on driving the types of customer experiences that build customer loyalty?
The customer/client loyalty process
- The Loyalty Partners loyalty measurement is simple yet absolutely accurate. Satisfaction surveys fall short of measuring loyalty and financial reports don’t even try.
- Separating promoters from detractors and the analysis of their feedback is our specialty.
- Launching the improvement initiatives is the fun part, but takes a resource.
Loyal employees have higher productivity, are happier, and are a vital ingredient to develop customer loyalty
The Employee loyalty process
- A detailed employee loyalty index by department
- Employee feedback (What would it take for each employee to be more loyal?)
- Customer gap analysis (What they want vs. what they get)
- A simple improvement plan you can implement
Find out which of these elements is working for, or against employee loyalty pay, benefits, type of work done, the leadership employees receive, recognition, the view they hold of their fellow employees, job security or any others you may identify.
Here’s how easy it is to work with The Loyalty Partners:
- I can show you the loyalty surveys and how they work in a web conference call
- Of course I supply you with a confidentiality agreement
- All preliminary survey work is done with you over the phone and with e-mail
- The surveys are on line and take respondents less than 30 minutes to complete
- The results will be on your computer within days
- I will supply you with a written summary report and recommendations
- My recommendations will include a small number of highly leveraged initiatives

